- David Rogers is consultant, speaker, and author of "The Network Is Your Customer." He teaches at Columbia Business School and has advised numerous companies such as SAP, Eli Lilly, and Visa.
Connect with me
New Book
The Network Is Your Customer:
Five Strategies to Thrive in a Digital AgeCategories
Category Archives: Disruption
12 Tech Trends for Marketers in 2012
It’s year-end forecast time. Following are the 12 technology trends that I think are critical for marketers to watch in 2012. These are the emerging customer behaviors, digital interfaces, social media, and marketing platforms that will transform the way customers … Continue reading
“It’s the Simplicity, Stupid” and Other Lessons from the Flip Camera
Last week, Cisco decided to shutter its Flip Video camera division, pulling the plug on one of the remarkable success stories in product innovation of the last decade. It’s hard to believe, but it was just five years ago that the … Continue reading
3D Printing: Coming to a Niche Product Near You
One of the most exciting digital technologies that is starting to reinvent established business practices is 3D printing. A wave of new companies like Freedom of Creation and Bespoke Prosthetics are applying this technology to the custom manufacturing of everything … Continue reading
iPad Dreams and the Delusions of Big Media
So far, the iPad is starting to look like a breakaway success. With the first million units sold in 28 days (the iPhone took 74 days to achieve that), the shiny tablet computer seems to have won the hearts of … Continue reading
Announcing… the BRITE '10 conference!
I am thrilled to announce the agenda for this year's BRITE conference, which I will be hosting at Columbia Business School, March 31 – April 1. As always, BRITE '10 will bring together big thinkers from business, technology, media, and … Continue reading
Favorite Links Jan 1-14
Build Your Own iPhone App in Minutes with AppMakr [Mashable] (read) Speak No Evil: The Decade's Worst New Business Terms [DailyFinance] (read) Citing Attack, Google Says It May Leave China [NYT] (read) As Android Rises, Is Apple Doomed to Relive … Continue reading

